What are the best techniques for off-page SEO?

  Short for Search Engine Optimization , SEO includes a set of practices that enhance a website’s visibility on the internet, allowing it to rank higher on search engines. Since all businesses need to stand out online to generate leads and sales, SEO is vital for any business. Search Engine Optimization or SEO  is the key to unlocking your website’s visibility on search engines. Whether it is Google, YouTube, or Bing, search engines run on algorithms. Understanding how these search engines work and emulating those principles helps your website be visible on the first few pages of Google. Let’s be honest, how many of us go to Google Page 3 for any search query? But there is a humungous amount of information online. There are numerous pages, yet people rely only on the top few pages as the most reliable results.  This dramatically impacts businesses small and big, and all strive to be on Page 1.  Big businesses have big money. They can go in for paid advertising and still be found, but w